Check now, Microsoft is giving away balance cards for the Xbox Store

Xbox players are reporting they are receiving free balance from Microsoft on Xbox.

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Over the past few hours, in communities like Reddit players have started sharing messages about receiving an unexpected notification when logging into their Xbox: a $10 gift card delivered directly by Microsoft. No email is sent, no promotional codes are required, and it doesn’t seem to be part of an announced event. It’s something that’s happening spontaneously among a specific group of users.

The immediate question is logical: why now, why some players and not others, and if there’s a hidden promotion behind it. The truth is that there’s no official confirmation, but the pattern that repeats in the comments points to a well-known reason within the Xbox ecosystem.

Why is Xbox giving away gift cards?

The reported cases coincide on several points:

• The gift card appears when turning on the console and accessing the profile.

• No additional email is sent.

• Many users hadn’t made a purchase in the store in a while or had a subscription near renewal.

It’s not the first time

This isn’t the first time it’s happened. Xbox has launched similar promotions in the past, usually to encourage players to return to the store, check out deals, or complete a specific purchase. The amount is always the same: between $5 and $10, a small push to get the user to interact with the Xbox Store again.

• In the comments, a detail keeps popping up: more people have received the same gift card today, confirming that it’s not an isolated case, but an active campaign, even if it hasn’t been announced.

Check your Xbox messages on the console or app

For now, the selection seems completely random. Some active users haven’t received anything, while others, who hadn’t spent money in the Store in weeks, have seen the message on screen. The only clear thing is that the promotion is underway and that Microsoft often uses this type of incentive to reactivate purchases without publicly announcing it.

A small surprise that’s generating a lot of buzz… and that more than one player has already taken advantage of to grab an indie game or complete a pending discount in their library.