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Home»News»The reason why Xbox showed Senua despite rumors of Ninja Theory closure comes to light
The reason why Xbox showed Senua despite rumors of Ninja Theory closure comes to light
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The reason why Xbox showed Senua despite rumors of Ninja Theory closure comes to light

Adrián FuentesBy Adrián Fuentes17 June, 2026No Comments

A new report claims that the presence of the game in the Showcase would have relation to the future of the studio.

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Information about the internal restructuring of Xbox continues to make headlines almost every day. After rumors pointing to possible changes in several Xbox Game Studios, a new version of the facts attempts to explain why Microsoft decided to showcase Ninja Theory’s new project during the Xbox Games Showcase.

According to this information, the appearance of Senua at the event was not solely motivated by promotional reasons, but also by a possible strategy related to the future of the British studio.

The Showcase may have served to attract potential buyers for Ninja Theory

According to the information disseminated in recent hours, Xbox presented Ninja Theory’s new project at the Showcase, with the intention of increasing its visibility to potential investors or buyers interested in acquiring the studio in case Microsoft decides to divest it.

The information claims that the company sought to demonstrate the creative potential of the team and the development status of the project to facilitate possible conversations with third parties. In other words, the Showcase may have served as a showcase not only for players but also for potential buyers interested in acquiring Ninja Theory as an independent studio.

  • It is worth noting that Microsoft has not confirmed this information, nor has it announced the closure of Ninja Theory or the sale of any of its studios. For now, everything comes from unofficial sources and should be treated as a rumor.

Ninja Theory is one of the most recognized teams within Xbox Game Studios, thanks to works like Hellblade: Senua’s Sacrifice and Senua’s Saga: Hellblade II. The possibility of the studio leaving Xbox’s structure has generated concern among many fans, especially after recent information about internal reorganizations and possible cuts. The question now is whether Xbox will continue to bet on Ninja Theory in the long term or if, as these rumors suggest, the studio could end up seeking a future outside of Microsoft.

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Adrián Fuentes
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Founder and editor of SoloXboxOne and Generación Xbox. He is also one of the owners of the GX Group, Samsung Universe and the Reflotes forum. Adrian has reviewed over 200 games on the web and has an average score of 85 according to Opencritic. Among his expertise as a writer and analyst, he has interviewed Microsoft personalities and participated in private gaming events.


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