The new Xbox event shatters all the channel’s historical records in just 9 days

The presentation of Stranger Than Heaven already far surpasses any other live published by Xbox.

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Xbox has just signed one of the biggest audience successes in its YouTube history. The event Stranger Than Heaven: Xbox Presents has officially become the most-watched live stream ever published on the official Xbox channel, and it’s achieved this in just nine days.

The figures are particularly striking because not only has it surpassed recent events, but also some of the most important moments in the brand’s history over the past decade.

Stranger Than Heaven breaks all of Xbox’s historical YouTube records

Currently, the Stranger Than Heaven live stream has accumulated around 7.5 million views, a gigantic figure compared to previous historic Xbox broadcasts.

Here’s how the ranking of the most-watched live streams on the channel looks now:

• Stranger Than Heaven: Xbox Presents — 7.5 million
• Xbox E3 2017 — 2.6 million
• Xbox Games Showcase 2025 — 2.1 million
• Halo 5: Live — 1.3 million
• Xbox Series X Gameplay Reveal — 1.3 million

The most surprising thing is the difference compared to the rest of the events. The new live stream practically triples the previous record and is still growing rapidly in views.

The huge interest generated around Stranger Than Heaven also demonstrates the impact that Xbox’s first-party presentations continue to have when they manage to connect with the community. In just nine days, the event has already become the most successful content ever published by the brand on YouTube.