The service reaches millions of new homes without the need for a console or additional hardware.
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Xbox continues to expand its cloud ecosystem and today activates a major expansion in Brazil, one of the markets with the greatest growth for the brand. The Xbox Cloud Gaming service can now be used directly on compatible LG TVs and on Amazon Fire TV devices, allowing play without a console and without installing anything. A step that brings the Game Pass catalog even closer to a massive audience.
The information has been announced by Windows Central, which highlights the importance of this update for a country where the price of hardware is often a barrier to accessing next-generation consoles. With this expansion, all you need is a modern TV or a Fire TV to play in the cloud with a Bluetooth controller.
Xbox Cloud Gaming arrives on new devices in Brazil
The arrival of the service on LG Smart TVs with webOS 24 and on Amazon Fire TV devices opens the door to millions of users who will be able to access the catalog without purchasing an Xbox. You can play with Bluetooth controllers (including Xbox and DualSense) and access all the content available within the Ultimate, Premium, and Essential plans.
Necessary expansion
- Brazil thus becomes one of the territories where the expansion of the service has the greatest impact, allowing players from all regions to log in and play in a matter of seconds. The application allows launching games without prior download, with instant access if the connection allows it. This includes current titles, first-party games, and a selection of titles available without the need for installation.
The move reinforces the role of cloud gaming in regions where the console is not always accessible, and confirms that Xbox will continue to expand devices and markets in the coming months. An update that continues to strengthen the global strategy of Xbox Cloud Gaming within the ecosystem.

