GTA 6: Take-Two projects up to 20 million copies sold on its first day

Rockstar and Take-Two aim for a historic release for the best-selling video game saga.

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The release of GTA 6 is scheduled for May 2026 and the expectations of Take-Two Interactive couldn’t be higher. According to the company’s internal forecasts, the new Rockstar title could surpass 20 million units sold in just 24 hours, a figure never seen before in the industry.

The information comes from analyst Millie A, who claims that the projection is based on current wish lists on PSN and Xbox Store data, as well as preliminary reservations registered at retail chains. Although pre-orders are not yet officially available, Take-Two already has solid indicators pointing to an unprecedented launch.

GTA 6 could shatter all sales records in 24 hours

The figure may seem exaggerated, but the precedents are in its favor. In 2013, GTA 5 reached 11 million copies sold on its first day, becoming a cultural and commercial phenomenon that today exceeds 200 million accumulated units. With the current video game market being much broader, combined with the appeal of a new numbered installment in the saga, it’s not unreasonable to think of an even bigger record.

• Additionally, external analysts had already put forward even more ambitious forecasts: 85 million copies sold in just 60 days, which would mean $7.6 billion in revenue, considering an average price of $80 per copy.

In any case, what seems clear is that Rockstar and Take-Two are confident that GTA 6 will become the biggest launch in the history of digital entertainment. The bar is set very high, but the Grand Theft Auto saga has proven more than once that it can redefine the industry with each new installment.