These are the millions of Xbox Series consoles sold in its first 18 months

The global expansion of Xbox drove the launch of Xbox Series in over 40 countries.

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More interesting data is emerging about the latest growth stage of Xbox. Information from internal Microsoft documentation reveals that Xbox Series surpassed 12 million consoles sold during its first 18 months on the market, achieving commercial presence in over 40 countries despite a particularly complex context for hardware.

The data corresponds to the initial period following the launch of Xbox Series, marked by global supply problems, component shortages, and intense competition in the sector. Nevertheless, Xbox’s international deployment strategy allowed it to maintain a solid sales pace during its most critical phase.

Xbox Series and Microsoft Gaming’s Global Strategy

The figure is part of a broader assessment of Xbox’s international expansion, where the hardware plays a key role in the ecosystem. The launch of Xbox Series was supported by regional agreements, staggered distribution, and direct integration with services like Game Pass, facilitating its adoption in emerging markets and traditionally lower-priority territories.

In addition to console sales, this period coincided with significant growth in the first-party catalog, the integration of studios following major acquisitions, and the consolidation of Xbox’s multi-platform model, which goes beyond traditional hardware.

Although Microsoft does not typically release sales figures, these data provide a clear reference point for the initial impact of Xbox Series, confirming that the current generation was able to establish itself strongly even in one of the most complicated scenarios the gaming industry has faced in decades.