The GTA 6 trailer makes history on YouTube, but its delay will be million-dollar for Rockstar

The GTA 6 trailer breaks records on YouTube, but its new delay will cost Rockstar millions.

More stories in the category News

• Helldivers 2 and MLB The Show 25 triumph on Xbox and even Sony acknowledges it
• If you like car games, November 13th is an unmissable date on Xbox
• Confusion among players over the “high-quality mode” in Xbox cloud

GTA 6 is once again on everyone’s lips, although not exactly for the reasons fans were hoping for. Following the confirmation of another delay in its release, players have flocked to re-watch its official trailer, making the video break a new record on YouTube.

To date, the first trailer for Grand Theft Auto 6 has accumulated , making it the most-watched video game trailer in the platform’s history. A figure that even surpasses the trailer for Avengers: Infinity War, the previous leader in views, and reflects the magnitude of the phenomenon that Rockstar Games has on its hands.

A historic record… with a very high price

The success on YouTube contrasts with the economic impact of the delay. According to estimates shared by industry analysts, each additional month of development will cost Take-Two Interactive around $10 million, which would put the total cost overrun at around $100 million if the release is delayed as expected.

• Still, Rockstar seems to have full confidence that the wait will be worth it. Projections indicate that pre-orders alone could recover the entire investment and start generating profits even before the game hits stores. In short, a calculated risk to ensure that the most anticipated game of the decade arrives with the level of polish that players expect.

Four years after the release of GTA V on the new generation, the anticipation for its successor remains enormous. And if one thing has become clear with this historic record, it’s that not even delays can slow down the impact of Grand Theft Auto 6.